MA Marketing

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futurecareers
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Course Description

Overview

MA Marketing draws on the latest marketing research to provide you with a highly practical postgraduate degree. You’ll study the latest thinking in strategic marketing management, and also have the option to study topics such as e-marketing, consumer research, social media, analytics, and digital research.

This degree is ideal for marketers who are ready to take the next step in their careers or professionals in other fields who want to move into marketing.

  • Entry Requirements
  • The qualification can be offered to Learners from age 18. The Learners need to ensure that they have sufficient capability at the right level to undertake the learning and assessment.

    English language requirements
    The Qualifications have been designed to be accessible without artificial barriers that restrict access and progression:
    • IELTS minimum 6.5 overall with no fail.
    • Minimum 2.2 class of degree

    We consider applicants:
    • Who have demonstrated some ability and possess Qualifications at Level 7 in Marketing or related field.
    • Who have spent some time in an organisational role and wish to develop their careers further.
    • With professional experience looking to change careers through work-based learning.

  • Units & Assessment
  • Module Structure
    • Markets and Marketing in the Digital Age
    • Contemporary Issues in Marketing
    • MA Marketing Dissertation
    • Social Media, Analytics and Digital Research
    • Transformative Consumer Research
    • Digital Marketing

  • Career Development
  • This course comes with practical on-the-job training in a role relating to your studies. You will be required to work with one of our employers for 20 hours per week and will receive a part-time salary of £712 per month.

    The objective of this career development programme is to introduce you to a professional career and equip you with the relevant experience needed to secure a career.

  • Progression
    • On completion of your studies, you may be given a full-time graduate opportunity by your employer
    • You may wish to further your studies by taking on an academic level 8 professional qualification
    • You may also wish to start your own business through our enterprise education programme
    COURSE CODE: MKT7334
    DURATION: 1 year
    START DATE: Sept 2021
    COURSE FEE: £23,500 per year
    COURSE TYPE: Campus & Workplace
    AWARDING BODY: Chartered Institute of Marketing (CIM)
    LOCATION: Sunderland, United Kingdom

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